One of the United Arab Emirates’ leading Islamic financial institutions, Emirates Islamic, has joined with Etihad Airways’ award-winning loyalty programme, Etihad Guest, to launch a new co-branded credit card.

The new card, known as the Emirates Islamic Etihad Guest Visa credit card, will offer cardholders a comprehensive array of exclusive benefits and is intended to support the UAE populace’s evolving lifestyles.

In order to celebrate the exclusive launch, customers will be able to enjoy flexibility when selecting their offer and earn as many as 30,000 Etihad Guest Miles, based upon how much they spend in a month, once they subscribe to the new credit card.

Users of the Emirates Islamic Etihad Guest Visa credit card can earn up to as many as 3.5 Etihad Guest Miles for every $1 they spend with Etihad, which is the richest mileage for an Etihad Guest co-branded credit card on the market.

Because the credit card is designed around the choices made by the cardholder, they can also select their top two spending categories and earn as many as 2.5 Etihad Guest Miles for every $1 spent in those categories.

Customers will also be able to change those categories every three months.

Cardholders who book flights with Etihad Guest Miles can also get as much as 50% miles back as well as complimentary airport transfers to take them to Abu Dhabi International Airport, with airport lounge access also included.

The announcement comes after a Memorandum of Understanding was signed between Etihad Guest and Emirates Islamic late last year to expand on the partnership that already exists between the two companies.

The vice president of commercial partnerships for Etihad Aviation Group, Yasser Al Yousuf, says that Etihad tries to offer the best proposition in payment cards to members, and this new rewarding and flexible card is designed around their needs.

Etihad is regarded as the most rewarding programme in the UAE market, and the card provides an amazing proposition, including the richest mileage earnings for an Etihad Guest co-branded card and benefits such as fast-tracking to premium tiers, Yousuf says.

The deputy CEO of consumer banking and wealth management for Emirates Islamic, Wasim Saifi, says that the bank tries to provide innovative and rewarding credit cards to customers looking for the best benefits and value on their credit card transactions.

The partnership between Etihad Guest and Emirates Islamic has allowed two leading UAE brands to provide valued customers with an unparalleled proposition that gives them the freedom to earn maximum rewards by choosing their top spending categories.

Saifi adds that the Emirates Islamic Etihad Guest Visa credit card makes for an exciting new addition to the suite of debit and credit cards offered by the bank, which already provides some of the UAE market’s best rewards programmes.

The general manager of Visa for the UAE, Shahebaz Kahn, says that Visa always wants to enrich users’ travel experiences and that the new partnership offers real value in such benefits for cardholders.

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